The entire process of trial classes with a conversion rate of 90% for training institutions
Time:2025-12-09
Source:Artstep
From invitation to conversion, teach you step by step to make parents willing to purchase courses quickly.
1. Preparation for trial classes
Design Trial Course Content: What to Attend? What form of course? Select a teacher with rich experience, clear expression, and strong affinity as the lecturer for the trial class. Set classroom games and interactive processes based on the age of the trial audience
2. Prepare in advance
Arrange the classroom in advance and prepare teaching tools.
District environment: Ensure a clean and comfortable environment, and create a good learning atmosphere.
Material preparation: Create or print trial course introductions, student manuals, teacher introductions, and other materials to facilitate parents' understanding of course details.
3. Send a trial lesson invitation:
Includes: What content should be covered in the trial class; What do children need to prepare in advance; Trial class duration; Campus location; Traffic conditions.
Refer to the following wording:
Lily's mother, good afternoon. I'm Teacher Jiang Jiang. You registered with us last time. You can come to class at 10am on Saturday or 2pm on Sunday. After making your choice, be sure to come ten minutes in advance and visit our campus in advance.
Address: 19 Huazhou Road Phone: 135xxxxxxxx
You can take Metro Line 2 to xxxx Station and exit from Exit A to see our campus~
Bus: xxx, xx, xx, get off at xxx station and you will see our campus
If you are driving yourself, you can park for free at xxxx
Looking forward to meeting you!
4. On the day of the trial class, the process is as follows
Check in and welcome: Set up a check-in area where staff warmly welcome each participant, distribute course materials, and guide them to wait in the classroom or rest area.
Opening introduction: Before the formal class, briefly introduce the institutional background, course features, trial listening arrangements, and precautions to establish a good first impression.
Ice breaking activity: Through small games, self introductions, and other forms, break the sense of unfamiliarity among students, create a relaxed and pleasant classroom atmosphere, and pay special attention to children during the ice breaking process, making them feel the teacher's care.
5. Attention:
Make the child look forward to the next class, tell them that there are more interesting classes waiting for them, and give them better small gifts.
The communication in the trial class is very important. It is necessary to implant the child's likes into the entire classroom and pay attention to whether the child likes and is happy at all times.
The child has learned something and can directly tell the parents after class that they have learned xx knowledge in class, instead of having fun in class.
Give children a sense of gain, give them extra care, interact individually, and let them feel the teacher's concern.