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How do educational and training institutions operate successfully?

Time:2025-12-29

Source:Artstep

1. Environmental layout and material preparation


  • Selected venues: Ensure superior location for easy access by students.

• Creating signage: Design eye-catching signs.

  • Classroom planning: Create a classroom space with harmonious colors and reasonable layout.

• Purchasing supplies: including but not limited to course introductions, textbook displays, student activity clips, school introductions, honor displays, and enrollment brochures.



Classroom Design Guidelines:


  • Color matching: Pay attention to wall color and create a comfortable learning environment.
  • Furniture selection: Carefully select desks and chairs, and arrange them reasonably.
  • Decorative elements: including wall textures, hand drawn works, blackboard slogans, and study garden designs, as well as selected posters or photo boards.


2. Teacher team building and resource allocation


  • Recruitment criteria: Emphasize teachers' professional knowledge, language expression, affinity, and teaching background.
  • Recruitment channels: flexible response, non advertising channels can also be explored.
  • Training and Development: Provide systematic teacher training, establish class types, and purchase textbooks and teaching aids.


Teacher Management Guide:


  • Contract and Salary: Develop clear employment contracts and salary guidance.
  • Teacher selection and assessment: Provide recommendations for selecting and training teachers to ensure teaching quality.


3. Enrollment Promotion and Open Course Planning


  • Marketing strategy: Avoid large-scale advertising in the early stages and start with free trial sessions or small open classes.

• Promotional materials: Customize promotional brochures according to the needs of different stages.

  • Open course design: The new institution needs to be tailored to ensure the success of the first open course and attract potential students.


Key points of enrollment promotion:



  • Organize open classes: Emphasize the audience, ensure participation, and temporarily borrow students if necessary.
  • Information management: Establish an information database and analyze the effectiveness of open courses.


4. Organizational structure and management system construction


• Department establishment: Clarify the functions of front-end consulting, teaching, academic affairs, marketing, logistics, administration, and finance departments.

  • Personnel allocation: Reasonably allocate responsibilities to ensure efficient operation.
  • Management system: Develop initial management system to ensure the stable development of the school.


Management System Guidelines:


• Consultant training: covering recruitment, communication skills, attendance, and etiquette.

• Departmental assessment and teaching research: Develop assessment standards, promote teaching research activities, improve teaching quality, and organize parent teacher conferences.